Long URLs can be difficult to memorize or type out, especially when they are shared on social media platforms that limit character counts. Using a url link shortener allows you to create a shorter, easier-to-type link that will still lead users to the same destination page. In addition, some url link shorteners also provide detailed analytics that show how many people click on a particular link and when.
While a url link shortener isn’t necessary for every business, it’s a great tool to have for those times when you want to share a link without overwhelming your audience. The best url shortener should be easy to use and seamlessly integrate into your workflow so you can focus on your content creation instead of worrying about URLs.
Short URLs are ideal for sharing in spaces where you can’t fit a full URL, such as on Twitter or other social media platforms that have limited character counts, text messages and email signatures, TikTok, blogs and websites. They can even be used in hard copy publications, like printed magazines or books, and for other types of links that need to be shortened to make them more readable.
Most URL shorteners have a free plan, but some offer additional features for a fee. For example, Bitly is one of the most established URL shorteners and also offers branded URLs, which allow you to customize the domain that appears before a shortened link. This can give your brand a professional edge, which is helpful for businesses trying to establish legitimacy and trust among new customers.
Other benefits of a url link shortener include the ability to track how often your links are clicked and where the clicks came from. This information can help you understand which channels are working best and where your most effective marketing efforts should be focused. You can also add a tracking code to your shortened links to keep track of the performance of each one.
When choosing a url link shortener, make sure to choose one that doesn’t require you to create an account. This can be a hassle and a waste of time if you are only looking to use the tool for a few links. Also, make sure the service has a good reputation and that the shortened URLs are secure.
To start using a url link shortener, copy the URL you want to shorten and paste it into the box at the top of the page. Then, click Make TinyURL! The shortened URL will appear and you can copy it to your clipboard. You can then paste the shortened URL anywhere you need it, such as on a website, chat or instant message. Some url link shorteners also allow you to select which part of the original URL you want to shorten, so be sure to pick the correct one. You can also add a custom name and slash tag to your shortened URL, if desired.